Vitex lucens, commonly known as Puriri, is a striking New Zealand native tree prized for its lush foliage, vibrant pink to red tubular flowers, and glossy green leaves. This evergreen tree flowers throughout much of the year, attracting native birds such as tui and kererū. Puriri is both ornamental and ecologically valuable, making it a standout choice for large gardens, parks, and native restoration projects across NZ.
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